MilkShelf

The app to manage milk subscriptions for your farm

MilkShelf gives small dairy and raw-milk farms one place to run recurring milk pickups — no more spreadsheets, group texts, or chasing payments.

😵 Running subscriptions by hand doesn't scale

Most small farms start by managing milk subscriptions on whatever's nearby: a spreadsheet of who gets milk, sticky notes for who paused this week, a group text to send reminders, and a pile of Venmo requests at the end of the month. It works for ten customers. By thirty it's a part-time job — and every missed payment or forgotten pause comes straight out of your week.

MilkShelf replaces all of that with a single app to manage milk subscriptions: one signup link, automatic billing, and a customer portal that handles the back-and-forth for you.

⚙️ How MilkShelf manages your milk subscriptions

Customers subscribe once and the app runs the recurring milk pickups from there — billing, reminders, pauses, and waitlist included.

1
Customers enter a card once at signup They visit your farm's link, pick a pickup day, choose how many jars, and save a card — no account to create, no app to download.
2
MilkShelf bills them automatically on pickup day Weekly or biweekly (or monthly / 4-week for herdshares). Card fees are added at checkout and paid by the customer, so you net your full jar price.
3
Customers self-serve in their own portal They change jar counts, pause for vacation, update their card, or cancel — without texting you.
4
A smart waitlist fills open spots When you're at capacity, new customers join a waitlist and are offered openings automatically as they free up.
5
Automatic pickup reminders go out Customers get a branded reminder before each pickup, so fewer no-shows and fewer "wait, is it today?" texts.
You always net your full jar price. Card processing fees are added on top at checkout and paid by the customer; payouts deposit straight to your bank via Stripe.
🧑‍🌾 Who it's for

MilkShelf is built for small farms running pickup-based milk subscriptions — not delivery routes:

Small dairy farms

Selling jars or bottles direct to families on a recurring schedule.

Raw-milk producers

Use it as a raw milk subscription app — bill on pickup day and keep your customer list organized in one place.

Herdshares

Herdshare mode swaps the terminology (shareholders, shares, distributions) and supports monthly or 4-week billing plus an automatic one-time buy-in fee.

Micro-creameries

Small-batch producers with a regular pickup crowd who want billing and reminders handled automatically.

Why MilkShelf
Purpose-built for farm pickup subscriptions

Not a generic e-commerce plugin or a delivery-routing tool — every feature is shaped around recurring milk pickups.

Branded to your farm

Your own signup link and logo on the customer portal and every email, so it feels like your farm, not ours.

Everything included

Signups, automatic billing, self-service portal, waitlist, reminders, label printing, and herdshare mode — one flat price, no add-ons.

💵 Pricing

Free for one month, then $39/month — flat, with no per-customer fees and no contract. Card processing fees are added at checkout and paid by the customer, so 100% of your jar price reaches your bank.

Frequently asked questions
What's the best app to manage milk subscriptions?

MilkShelf is built specifically to manage milk subscriptions for small dairy and raw-milk farms: customers save a card once and are billed automatically on pickup day, manage their own orders in a self-service portal, and a smart waitlist fills open spots — replacing spreadsheets, group texts, and Venmo requests. Free for a month, then $39/month.

Can I manage a raw-milk herdshare with MilkShelf?

Yes. Herdshare mode swaps the terminology across the whole app (shareholders, shares, distributions) and supports monthly or 4-week recurring billing plus an automatic one-time buy-in fee at signup. It works equally well as a raw-milk subscription app for direct-to-consumer dairies.

How does billing work?

Customers save a card once at signup and MilkShelf charges them automatically on their pickup schedule — weekly, biweekly, monthly, or every four weeks. Card fees are added at checkout and paid by the customer, so you net your full jar price, deposited directly to your bank by Stripe. Automatic card billing is available to US farms; farms elsewhere collect payments directly.

Does MilkShelf do delivery routes?

No — MilkShelf is built for pickup-based subscriptions, not delivery routing. Most small dairy and raw-milk farms have customers come to one or a few pickup spots, so the app focuses on doing that simply and well: pickup days, capacity, reminders, and a waitlist. If you need multi-stop delivery logistics, MilkShelf isn't the right fit.

How much does MilkShelf cost?

MilkShelf is free for the first month, then $39/month flat — no per-customer fees and no contract. Card processing fees are added at checkout and paid by the customer, so your jar price reaches your bank in full.

Run your milk subscriptions in one app

Set up in 15 minutes. Free for one month — no credit card required.

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